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How to Evaluate the Success of a Website

There are a number of ways to evaluate the success of a website. It all starts with the goals of the site. Website Goals Not all sites have the same goals. Some sites will be for brand awareness only, in which case, success can be measured in terms of traffic, that is, how many people […]

Which WordPress LMS plugin is best?

Online education is booming, leading many website owners to want to cash in on the trend by offering courses (paid or free) to their target audience. If you have a website that is powered by WordPress, setting up and running courses could be only a plugin and a few clicks away. What is an LMS? […]

The Best Shopping Cart For Your Online Course

Online education is booming, so teachers, lecturers, and coaches are turning to technology in order to make more money from what they know. There are a number of ways to set up courses online and to get paid for your knowledge. The important things are to keep the content secure and to get paid for […]

Best Audio Player Plugins for WordPress

Audio player plugins for WordPress give you the chance to offer audio files, audio books and podcasts to your website. This adds variety to blog content and can also take the burden off busy business owners, who might not have the time or writing skills to produce lots of posts to keep their blogs filled […]

Mistakes To Avoid When Adding YouTube Videos

Video marketing is booming these days, and no site is bigger than YouTube for video. In fact, it is one of the top 5 websites in the world now, and shows no sign of slowing down. This means more and more business owners will be publishing content on YouTube. YouTube gives great visibility for businesses […]

Why Having a Business Website Is Important

A website of your own is the most important marketing tool any modern business can have. It should be treated as the hub around which all your marketing activities will be centered. All of your marketing efforts need to drive traffic back to your site so your target audience can see all of the products […]

4 Must Haves for Creating Video Content

Video marketing is booming online. Sites such as YouTube, Facebook and Google+ can be perfect places to upload videos and share them with an eager audience. However, many marketers are still not creating marketing videos for their business because they think it will be far too complicated or expensive. The truth is that it’s a […]

What You Need to Know About Mobile First

The mobile phone and device revolution of the past 10 years has led to a shift in the way content on the Internet is consumed. It has caused an upsurge in the number of people accessing content online from their Smartphones, tablet computers, phablets, watches and more. The size of the screens and functionality of […]

Should Desktop Content Be The Same As Mobile Content?

Starting a website or blog can be an exciting business opportunity, but there are a lot of things to consider when it comes to designing a great site. Many website owners don’t pay enough attention to mobile. They think in terms of their content being viewed on a desktop computer. However, with billions of Smartphones […]